Google Ads Company in Chandigarh

Maximize your online presence and reach your target audience with our expert Google Ads services at Duke Infosys. Our team of certified Google Ads specialists is dedicated to creating and managing high-performing pay-per-click (PPC) campaigns that drive qualified traffic, generate leads, and increase sales. We focus on delivering measurable results through strategic planning, precise targeting, and continuous optimization.

Campaign Strategy and Planning

Goal Setting: Defining clear, measurable goals to ensure your Google Ads campaigns align with your business objectives.

Market Research: Conducting comprehensive market research to understand your industry, competition, and target audience.

Keyword Research: Identifying high-value keywords that your potential customers are searching for to optimize your ad spend.

Ad Creation and Management

Ad Copywriting: Crafting compelling and persuasive ad copy that captures attention and drives clicks.

Ad Design: Designing visually appealing display ads, including banners and interactive ads, to enhance engagement.

Landing Page Optimization: Creating and optimizing landing pages to ensure a seamless user experience and high conversion rates.

Ad Extensions: Utilizing ad extensions (e.g., site links, callouts, structured snippets) to provide additional information and improve ad performance.

Targeting and Segmentation

Audience Targeting: Defining and targeting specific audience segments based on demographics, interests, behaviors, and location.

Remarketing Campaigns: Implementing remarketing strategies to re-engage previous visitors and encourage conversions.

Geotargeting: Focusing your ads on specific geographic areas to reach local or international customers effectively.

Bid Management and Budget Optimization

Bid Strategy: Developing and implementing smart bidding strategies to maximize ROI and achieve campaign goals.

Budget Allocation: Efficiently managing and allocating your ad budget to ensure optimal performance and cost-effectiveness.

Performance Monitoring: Continuously monitoring bids and adjusting strategies based on real-time data and insights.

Performance Tracking and Reporting

Analytics Integration: Integrating Google Analytics to track and analyze the performance of your ad campaigns.

Custom Reporting: Providing detailed, easy-to-understand reports with key metrics and actionable insights.

Conversion Tracking: Setting up and monitoring conversion tracking to measure the success of your campaigns accurately.

Continuous Optimization

A/B Testing: Conducting A/B tests on ad copy, visuals, and landing pages to determine the most effective combinations.

Keyword Optimization: Regularly reviewing and refining keyword lists to include new opportunities and exclude underperforming terms.

Ad Performance Optimization: Adjusting ad elements and targeting criteria to improve click-through rates (CTR) and conversion rates.